
Hi, I’m Ela.
Luka’s mom and the owner of a graphic design and animation studio.
I have over 10 years of experience creating graphic design for leading and well-known high-tech companies, and I help businesses grow through thoughtful, client-focused design.
For as long as I can remember, I’ve loved drawing and playing with colors. But it wasn’t until I studied at Sapir College that I realized I could turn that passion into a career. Since then, I’ve enjoyed every step of the journey.
When I’m not working at my computer, I draw doodles — those small, spontaneous sketches we often scribble in the margins of a page. It’s my favorite little hobby, helping me develop new ideas and keep my creativity flowing.
I get excited about every new project, whether it’s a small logo or a complete animated video. The best part for me is watching an idea turn into something visual that people can connect with and enjoy.
I believe everyone can find their own way to create. For me, it happens through design software, animation, and the endless possibilities of the digital world.
I love helping people express themselves through design, and I’m always happy to share what I’ve learned along the way.
So, that’s how I spend my days — creating, getting excited about new ideas, learning new things, and enjoying the process.
In a bold move, I decided to start a new chapter and become fully self-employed.
My dog is absolutely thrilled about it — and I saved money on a dog walker!
I landed my first job in the “real world”!
The digital agency Gimalaya was where it all began.
From there, I made my way into the high-tech industry, where I started gaining experience at Aspire Global, a company that provides gaming platforms.
I then spent five years working at gaming giant Playtika.
Along the way, I took courses in programming, animation, and web design, and learned an incredible amount from some of the most talented people in the industry.
Let’s do this!
I came back from my big trip and started studying Interactive Communication at Sapir College.
I was ready to turn my passion for the digital world into something serious.
I couldn’t have been more excited!

